Beating the Competition - Joel McCall

We finally got Joel and Michael in the same room. Two people in the same business, ready to slit each other’s throats. 

Instead, they became best friends. Joel is an instinctive businessman who has built an e-commerce business in an industry often filled with small business owners beating the streets. One day, with little to his name, he left his dad’s business and his home in Florida and moved to Indiana. He slapped a website on the internet and turned it into a faucet of money.

In this episode, we talk about how people navigate such an endeavor, how they deal with the competition, including when faced with them on the other side of a podcast studio. 

About the Guest:

• Joel McCall is the founder and owner of Logo Shirts Direct, an e-commerce embroidery business that helps people look good at trade shows, on sales calls, and more. Find him at https://logoshirtsdirect.com/.

About the Hosts:

• Daniel Herndon is a brand strategist at HRNDN Brand Agency (HRNDN.com) and author of The Lorem Ipsum (danielkherndon.com).
• Michael Salemi owns a branded apparel and promotional products company, Colored Threads (colored-threads.com).